Full-service interactive marketing and advertising agency, Unreal Marketing Solutions, Inc., a leader in online marketing services, has announced the addition of seven new team members and a new Creative Division. The new division will be lead by Charlie Szoradi, Creative Director and founder of the cutting-edge, award-winning agency Monsoon Microstudios, Inc.

"We are excited about the significant insight and experience of our new Creative Team," stated Michael Stalbaum, CEO of Unreal Marketing. "When we started this business, our clients concern was a website and no traffic. In the past year, we have been faced with the opposite challenge — plenty of traffic but a particular aspect of the website may not be converting as expected. We have complemented our Search Engine Marketing and Online Media performance with best of breed creative that attracts visitors to our clients' websites and helps convert those visitors into consumers."

The new Creative Division will leverage the Monsoon experience through the addition of key team members to deliver innovative, and cost-effective marketing solutions ranging from Web sites, Landing pages, Micro-sites, Banner advertising, Rich Media/Flash animation, plus comprehensive online strategy and brand positioning. In addition to the team from Monsoon including: Ethan Tripp, Creative Strategist, Zach Pergament, Designer and Interactive Developer and Justin Witman, Designer and Research Analyst , Scott Hilson joins Unreal as the Creative Strategist and Copywriter, after an impressive career that includes working with the Philadelphia Agency, Gyro. Amy Yaloff, Senior Media Strategist and Igor Beiu, Programmer, will also work very closely with the creative department.

"Over the past decade, we have worked with a diverse range of clients and advertising agencies, but we feel that Unreal Marketing is truly unique in the Philadelphia marketplace," stated Szoradi. They have global perspective on the potential of technology and search engine marketing to create a paradigm shift in the communications and marketing landscape."

The Unreal Creative Division now includes:

CHARLIE SZORADI, Creative Director (New Hire)
SCOTT HILSON, Creative Strategist and Copywriter (New Hire)
ETHAN TRIPP, Creative Strategist and Designer (New Hire)
ZACH PERGAMENT, Designer and Interactive Developer (New Hire)
JUSTIN WITMAN, Designer and Research Analyst (New Hire)

The Unreal Creative Division works in conjunction with the Media Department, headed by new hire: AMY YALOFF, Senior Media Strategist.

The Creative Division also works in conjunction with the Natural and Affiliate Division, headed by ROB YOUNG - Director of Natural and Affiliate Marketing.

The team includes:

FRANK VITOVITCH, Natural Manager
IGOR BEIU, Programmer (New Hire)

For more information see also, "Unreal Marketing boosting staff with seven creative types" by Peter Van Allen from Philadelphia Business Journal. (PDF File)

Posted 05/27/05

Return